If you are a business owner who is looking for sales leads, you might decide to generate those leads yourself. This method is easy when you use a sales leads generation program and it is much cheaper in the long-run than paying a professional to find leads for you. But if generating the contact information for individuals within your targeted market is something you have not done before, you might have a few questions about the process. Most importantly, you might be wondering what can a generation program do for me?
Categorize Them: If you have information on the lead, categorize your leads into three separate lists – great, okay, and no. Great sales leads are those who outright state they are looking for what you have to sell. So lets go with that daycare example, you got some parents in your area who say online “we need a good daycare provider.” Okay leads are people within your targeted market but no guarantees are shown. A good example of this is parents looking to buy or sell children’s clothes; they have children so they might need daycare. No leads are those that just give you the impression that you are wasting your time. As you can imagine, these are deleted from your list.
If you were to do a search on a business directory or checkout a few local classified as, you are likely to come across a few in-home salons. These are small home based businesses where the owner is typically the only employee. However, it would not hurt to inquire about a hair dresser gig or job. In fact, you might be able to volunteer or do an internship to gather the experience you need to get hired at a few of the larger and well-known salons in your area. Use the information you gather via an online business directory or a classified ad to contact the salon owner by phone or email.
The point being is that you have a number of options. Most of these websites and programs are setup so that you can key in a zip code and select a radius to search. Should you do a nationally search or a local search? It all depends on the products or services you sell. Local services (such as babysitting and lawn care) should be local searches only. Online services (such as freelance writing) should be nationwide searches. Big products that only be delivered locally should be local searches, whereas items that can delivered through the mail can be all over the country searches.
Napster allowed you to presentation skills training in singapore, if not millions of users computers for the mp3 file they were looking for. Although there were other services out there that did the same or similar things, Napster changed the game because of the scope that it had from a massive amount of exposure.
And that goes for TV and movies too. There are subscription services that allow me access to a lot of the stuff I was downloading, and rental services for the brand new stuff the subscription services don’t have.
As you can see, there are many benefits to giving a desktop leads finding program a try. Moreover, most programs come with a free trial so you have nothing to lose!